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DOI:
10.82551/kzwv-3287

OpenBrand Consumer Electronics

Description

Online survey data collected in the United States on consumer electronics. The survey utilizes unaided product and outlet capture, enabling the identification of smaller brands and retailers that may not be represented in other data sources. As a primary, quantitative dataset, it provides comprehensive key performance indicators (KPIs) that are not available through point-of-sale (POS) data, receipt data, or other traditional sources.

Published:
June 30, 2025
Created by:
OpenBrand

Citation

OpenBrand. (2022). Consumer Electronics [Dataset]. Dewey Data. https://doi.org/10.82551/KZWV-3287

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