Verisk Auto Ownership

Household car attributes and ownership. Verisk’s Auto Intelligence Models measure in-market determinants and affinities towards brands and types of vehicles. This dataset covers over 150M adults and households in the United States. It can be joined to demographic, consumer, and household data in the Total Consumer Insights product using the PID attribute. Vehicle identifiers and attributes include, auto make, model, year, VIN, vehicle class code (crossover, SUV, full-size, mid-size, small). fuel code (gas, flex, hybrid), manufacturer code (antique, high-end import), style (sport, pickup, utility, sedan), mileage and inferred purchase date. Auto owner's attributes include gender, household income, children, homeownership, home value, length of residence, and number of vehicles per household.