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Durable Market Insight Data for Academic Research

Durable goods market & consumer survey data

TraQline’s market insight and consumer survey data for durable goods provide researchers with the information needed to uncover trends, reveal patterns, and predict consumer behavior. Through Dewey, academics can now access 10 years of historical data, from purchase drivers to brand performance metrics, online vs. in-store shopping data, demographics, and more.
Access Types
Subscribers
Free Samples
Datasets

Brand Share & Consumer Behavior

Consumer and market insight data for 40+ categories of durable goods, including home improvement products, power tools, consumer electronics, and more.

USA
10 Years Historical Data

Appliances and Electronics

Quarterly internet survey data of 150,000+ households detailing purchase locations, product information, and customer demographic data.

USA
10 Years Historical Data

Home and Office

Research home improvement projects with historical data on consumer behaviors for purchases on paints, HVAC, doors, flooring, lighting and more.

USA
10 Years Historical Data

Kitchen and Bath

Detailed consumer purchase information on kitchen and bath subcategories including faucets, sinks, bathtubs, countertops, cabinets, and more.

USA
10 Years Historical Data

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TraQline
About 
TraQline
TraQline developed a revolutionary tool to track competitive market share and product trends by leveraging technology and an unbiased methodology that does not rely on retailer or manufacturing data but rather the voice and behavior of consumers. Originally founded as The Stevenson Company, TraQline’s mission is to help provide clients with the resources to make profitable business decisions based on an accurate and comprehensive view of consumers’ competitive buying behavior.
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