Similarweb Online Traffic Insight Data for Academic Research

Website visit & organic traffic keyword data

Similarweb’s online traffic delivers an unbiased, objective view of real-world web and app performance for millions of global brands, search terms, and keywords. This rich dataset provides important context into the performance of digital assets, and can easily be joined with points of interest data (POIs) also available through the Dewey marketplace for added insight.

Access Types

Subscribers

Free Samples

Datasets

Organic Search Keywords

Monthly organic keywords for the domains of 500 of the most valuable companies, including keyword volume, CPC, URL, keyword position, and more.

Global

2021-present

Website Visits

Daily website visits for the top 1,000 global websites, top 500 most valuable companies, and all brands in SafeGraph and Advan datasets.

Global

2021-present

Popular Pages

Data on up to 50 of the most visited sub-pages of 8,000+ of the world’s most popular websites.

Global

2021-present

Custom Dataset

Create a custom Similarweb dataset with visit, keyword, and popular page data for any domains. Get Started

Global

2021-present

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Explore research using

The American University in Cairo

Wake Forest University

May 31, 2023

Data provided by

Laval University, Quebec, QC, Canada

June 28, 2023

Data provided by

Similarweb

About

Similarweb

Similarweb delivers the most trusted, comprehensive, and detailed view of the digital world, so customers can outperform their competition and win their markets. By analyzing and providing data on over 100M websites, 1B search terms, 3M brands, and other key digital performance metrics, Similarweb supports thousands of clients ranging from small businesses to global enterprises.

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